Igikombe cy'isi 2022 cya Qatar kizabera muri Qatar kuva ku ya 20 Ugushyingo kugeza ku ya 18 Ukuboza, ku nshuro ya mbere igikombe cy'isi kije mu burasirazuba bwo hagati ndetse ni ubwa mbere mu mateka igikombe cy'isi kibaye mu gihe cy'itumba. Nkuko imikino ya 2022 ya Hangzhou yo muri Aziya yimuriwe mu 2023, imikino Olempike yubukonje mu ntangiriro zumwaka ndetse nigikombe cyisi mu mpera zumwaka bigize ibintu bibiri byingenzi byumwaka mubijyanye na IP, kandi kandi ni kuri ibi impamvu ko umuriro wigikombe cyisi watangiye kare mubushinwa. Mascot kumugaragaro wigikombe cyisi cya Qatar yasohotse muri Mata kandi yakunzwe nabafana kwisi yose. Izina "La'eeb" ryahumetswe nigitambara cyera cyambarwa n’abarabu, mu gishinwa bisobanura "umukinnyi wubuhanga bukomeye Bisobanura" umukinnyi wubuhanga bukomeye "mu gishinwa.
La'eeb iteye ubwoba, idasanzwe ndetse nubundi buryo bwa La'eeb bwahise bukurura abantu bose, ntabwo ari abafana gusa ahubwo nabakiri bato bakoresha interineti igendanwa basize ibitekerezo kurubuga nkoranyambaga bagaragaza ko bakunda La'eeb, hamwe nudupfunyika twajugunywe hamwe nudupapuro twa wonton nicyo gikunzwe cyane. Amazina.
Ku marushanwa mpuzamahanga ya siporo nk'imikino Olempike, Imikino yo muri Aziya n'Igikombe cy'isi, ni ubuhe buryo bw'ubucuruzi hamwe na logique ishingiye ku bicuruzwa byabo byemewe ku mugaragaro?
Ibicuruzwa bikikije imikino Olempike n’imikino yo muri Aziya byitwa "ibicuruzwa byemewe ku mugaragaro", mu gihe ibicuruzwa biva mu gikombe cyisi, Champions League, Real Madrid, Arsenal nibindi byitwa "ibicuruzwa byemewe byemewe", itandukaniro riri hagati yijambo na icyitegererezo inyuma yacyo ntabwo ari kimwe.
Abateguye imikino Olempike yimikino nimikino yo muri Aziya mubushinwa bahawe uburenganzira kubaturutse hafi ya IP (Komite Olempike, Inama Olempike ya Aziya, nibindi), hamwe nuburenganzira bwo gukora, bityo rero nibirori abategura uburenganzira (cyangwa uruhushya) uburenganzira kubigo bifitanye isano. Itandukaniro rya mbere nuko uburenganzira bwigikombe cyisi bugikurikiranwa na FIFA, itanga uburenganzira kubigo byabafatanyabikorwa. Itandukaniro rya kabiri ni uko abateguye imikino Olempike y’imikino n’imikino yo muri Aziya mu Bushinwa bahaye uburenganzira bwo gukora no kugurisha ibicuruzwa biva mu mahanga ku masosiyete y’abafatanyabikorwa ukwabo, bitwa "abakora ibicuruzwa byemewe" n "" abadandaza babifitemo uruhushya ", mu gihe FIFA yemeye gutanga umusaruro n'uburenganzira bwo kugurisha ibicuruzwa bya periferique kumasosiyete abafatanyabikorwa icyarimwe. FIFA iha uburenganzira bwo gukora no kugurisha amasosiyete akorana nayo, yitwa "Uruhushya".
Igihe cyo kohereza: Ukwakira-31-2022
