Igikombe cyisi cya 2022 cya Qatar kizabera muri Qatar kuva ku ya 20 Ugushyingo kugeza ku ya 18 Ukuboza, ubwibone bwa mbere igikombe cyisi cyageze mu burasirazuba bwo hagati n'ubwa mbere mu mateka igikombe cy'isi cyabereye mu gihe cy'igikombe cy'isi. Nk'uko imikino 2022 yo muri Ha Harzhou yasubitswe kuri 2023, Olempike y'itumba mu ntangiriro z'umwaka n'igikombe cy'isi mu mpera z'umwaka mu bijyanye na IP, kandi ni iyi mpamvu umuriro w'igikombe cy'isi watangiye mbere mu Bushinwa. Mascot yemewe y'Igikombe cy'isi Qatar cyarekuwe muri Mata kandi yakubiswe n'abafana ku isi yose. Izina "Laeeb" ryahumetswe n'igitambaro cyera cyambarwa n'Abarabu, mu Gishinwa bisobanura "Umukinnyi w'ubuhanga bukomeye bisobanura" umukinnyi w'ubuhanga bukomeye "mu Gishinwa.
Quirky, exotic kandi ubundi Laeeb yahise atekereza kubantu bose, atari abafana gusa gusa nabakoresha interineti bagendanwa bagaragaza urukundo rwa Laeeb, hamwe nabapfunyika bajugunywe na Wontos bakunzwe cyane.
Ku marushanwa mpuzamahanga yimikino nkimikino Olempike, imikino yo muri Aziya nigikombe cyisi, niyihe forma yubucuruzi na logique yibanze hamwe nibicuruzwa byemewe byemewe kumugaragaro?
Ibicuruzwa bikikije imikino Olempike n'imikino yo muri Aziya bitwa "ibicuruzwa byemewe ku mugaragaro", mu gihe cya nyakatsi bya peripheri yo mu gikombe cy'isi, Real Madrid.
Abateguye imikino Olempike y'itumba n'imikino yo muri Aziya mu Bushinwa bahawe uburenganzira kuri periplals ibyabaye muri IP (Komite mpuzabikorwa wa Aziya, bityo akanama gashinzwe ibirori. Itandukaniro ryambere nuko uburenganzira bwigikombe cyisi burimo kugenzurwa na FIFA, ni izihe mpushya uburenganzira ku masosiyete afatanyabikorwa. Itandukaniro rya kabiri ni uko abateguye imikino Olempike y'imbeho n'imikino yo muri Aziya mu Bushinwa yemeje ko ibicuruzwa bya peteroli byatanze umusaruro w'ibigo by'abafatanyabikorwa mu masosiyete ya peteroli ku masosiyete y'abafatanyabikorwa icyarimwe. FIFA itanga uburenganzira bwo gutanga umusaruro no kugurisha ku masosiyete yacyo, bita "uruhushya".
