Vuba aha, PT Matatel Indoneziya (PTMI), ishami rya Matel muri Indoneziya, ryizihije isabukuru yimyaka 30 kandi icyarimwe ryagabye igipimo cya Indoneziya, nacyo cyagabye ikigo cyacyo cya Indoneziya, kirimo no muri ikigo gishya gipfa. Kwagura bizamura ubushobozi bwumusaruro bwa Barbie nibiziga bishyushye bya aluyley aluys bikinisho kandi biteganijwe gukora imirimo mishya 2.500. Kugeza ubu, Indoneziya itanga ibipupe miliyoni 85 bya Barbie na miliyoni 120 z'ibiziga bishyushye by'imodoka kuri matal ku mwaka.
Muri bo, umubare w'ibipupe wa barbie wakozwe n'uruganda niwe hejuru kwisi. Biteganijwe ko kwagura uruganda, biteganijwe ko ibipupe bya barbie bizava kuri miliyoni 1.6 mu cyumweru umwaka ushize kugeza byibuze miliyoni 3 mu cyumweru. Abagera kuri 70% y'ibikoresho fatizo by'ibipupe byakozwe na Mattel muri Indoneziya bakomoka muri Indoneziya. Uku kwaguka no kwagura ubushobozi bizamura ibikoresho byimyenda nibipfunyika kubantu baho.
Biravugwa ko ishami rya Indoneziya rya Matertel ryashinzwe mu 1992 ryubaka inyubako y'uruganda ikubiyemo akarere ka metero kare 45.000 i Cikarang, West Java, Indoneziya. Uru ruganda rwa mbere rwa mastel muri Indoneziya (nanone rwitwa Uruganda rwiburengerazuba), kabuhariwe mu gukora ibipupe bya barbie. Mu 1997, Mattel yakinguye uruganda rwo mu burasirazuba muri Indoneziya akubiyemo ubuso bwa metero kare 88.000, gukora Indoneziya umusaruro mukuru w'isi ku isi kubera ibipupe bya Barbie. Mugihe cion shampiyona, ikoresha abantu bagera ku 9000. Muri 2016, Mattel Indoneziya Uruganda rwiburengerazuba rwahinduwe muruganda rupfa, ubu ni matel Indoneziya ipfa (Midc kugirango ngufi). Igihingwa cyahindutse gipfa gipfa cyagiye mu musaruro muri 2017 kandi ubu ni umusaruro nyamukuru wisi yose kubiziga bishyushye 5.
▌Maleziya: Uruganda runini rw'isi rushyushye
Mu gihugu gituranye, ishami rishinzwe ubumwe rya Malaysiya naryo ryizihije isabukuru yimyaka 40 kandi riteganijwe kwaguka uruganda, biteganijwe ko bizarangira bitarenze 20 Mutarama.
Mattel Maleziya SDN.bhd. . Nibiziga byonyine bishyushye bipima ibicuruzwa ku isi. Ubushobozi bwibihingwa buringaniye ni ibinyabiziga bigera kuri miliyoni 9 buri cyumweru. Nyuma yo kwaguka, ubushobozi bwo gutanga umusaruro buzayongera kuri 20% muri 2025.
▌Akamaro k'ingamba
Nkuko bigezweho byinzitizi yisi yose yo mu gaciro gahoro gahoro gahoro gahoro gahoro gafite akamaro kagereranijwe, byombi nibigize urunigiro rutandukanye rwumugezi wikigo. Mugabanye ibiciro no kunoza imikorere yimikorere mugihe cyongera ubushobozi bwo gukora ubushobozi, kongera umusaruro nubushobozi bwikoranabuhanga. Inganda enye zinyuranye za matel nazo zashishikarije iterambere ry'inganda z'inganda zaho.